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Website blueprint · 17 Oct 2026

ai.meta.com

“Muse: Meta's personal AI agent, features & capabilities”

Template-written 43 evidence items REA analysed 0 scripts
What this means for you

ai.meta.com talked to 19 outside services on a first visit, including 14 that measure visits or show ads.E12E7E16E15

  • Tech check: the site claims ai / agents and a working app / platform, and its public page shows matching evidence.E42E43E37E38E39
  • Before you click anything, the page loads analytics or ad services: Google Analytics / Tag Manager, Meta Pixel, Google Ads / DoubleClick, Meta / Facebook, Snap Pixel and 1 more.E12E7E16E15E19E5
  • 9 cookies were set in your browser, 8 of them by other companies' domains.E24E26E27E28E29

Tech check

What the site says about itself, next to what its public page actually loads. Facts only, no verdict: you decide.

Evidence found

AI / agents

“Skip to main content Products AI Research Resources About AI Developers Try Muse What H…”E42

AI-looking endpoints: /api/graphql/, /ajax/bulk-route-definitions/, /ajax/bzE37E38E39E40

Evidence found

A working app / platform

“…ee? Is Muse safe? Does Muse keep working after I close the app? Does Muse ask before it acts on my behalf? What is a…”E43

Calls to its own backend: /api/graphql/, /ajax/bulk-route-definitions/, /ajax/bzE37E38E39E40

Calls its own backend /api/graphql/, /ajax/bulk-route-definitions/, /ajax/bzE37E38E39E40
Wallet code none seen
Contract calls in its code none seen
Talks to AI services none seen
Live connections none seen

What it is

  • The site describes itself as: “Meet Muse, Meta's personal AI agent. Learn what it can do across everyday tasks, how it works, and how it helps you get more done.”E2
  • Notable building blocks in its code: GraphQL client.E35
  • It has sections such as /muse, /research, /about, /learn, /meta-ai and /resources.E41
  • While loading, it called 4 endpoints on its own servers, such as /api/graphql/, /ajax/bulk-route-definitions/, /ajax/bz and 1 more.E37E38E39E40

Where your data goes

Analytics & trackingCount visits and record what you do on the page. 2
www.googletagmanager.comGoogle Analytics / Tag Manager: Google's visitor analytics and tag loader 1×E12
connect.facebook.netMeta Pixel: Facebook/Meta tracking pixel (ad measurement) 18×E7
AdvertisingShow ads and follow you across sites to target them. 12
17194881.fls.doubleclick.netGoogle Ads / DoubleClick: Google's ad network (serving and measuring ads) 2×E16
ad.doubleclick.netGoogle Ads / DoubleClick: Google's ad network (serving and measuring ads) 2×E15
adservice.google.comGoogle Ads / DoubleClick: Google's ad network (serving and measuring ads) 1×E19
static.xx.fbcdn.netMeta / Facebook: Facebook ad tracking 50×E5
www.facebook.comMeta / Facebook: Facebook ad tracking 7×E18
video-sjc3-1.xx.fbcdn.netMeta / Facebook: Facebook ad tracking 2×E9
video-sjc6-1.xx.fbcdn.netMeta / Facebook: Facebook ad tracking 2×E23
scontent.xx.fbcdn.netMeta / Facebook: Facebook ad tracking 1×E14
tr.snapchat.comSnap Pixel: Snapchat ad tracking 6×E13
sc-static.netSnap Pixel: Snapchat ad tracking 2×E11
analytics.tiktok.comTikTok Pixel: TikTok ad tracking 7×E10
analytics-ipv6.tiktokw.usTikTok Pixel: TikTok ad tracking 1×E21
Not identifiedServices we don't have in our list yet. 5
lookaside.fbsbx.comnot identified 36×E6
metadotcom.fbthirdpartypixel.comnot identified 3×E8
pixel.tapad.comnot identified 2×E20
tr6.snapchat.comnot identified 1×E22
www.google.comnot identified 1×E17

How key features work

Loading its content

Its content loads from its own API while you browse (/api/graphql/, /ajax/bulk-route-definitions/, /ajax/bz and /ajax/bootloader-endpoint/).E37E38E39E40

/api/graphql//ajax/bulk-route-definitions//ajax/bz/ajax/bootloader-endpoint/

Measuring what you do

Visits and clicks are measured with Google Analytics / Tag Manager and Meta Pixel (found in its traffic or its code).E12E7E36

Google Analytics / Tag ManagerMeta Pixel

How ads get picked

Ads are chosen through ad networks and exchanges (Google Ads / DoubleClick and Meta / Facebook); they receive details about your visit to bid on the ad space.E16E15E19E5

Google Ads / DoubleClickMeta / Facebook

Saving data on your device

It saves data in your browser (localStorage and sessionStorage), so some things persist between visits.E33E34

localStoragesessionStorage

Cookies and storage

Names only. We never store the values.

CookieSet forKeptWhose
X-ABE24sc-static.net about 1 daysother company
datrE25ai.meta.com about 400 daysthe site
_gcl_auE26fbthirdpartypixel.com about 90 daysother company
_ttpE27tiktok.com about 390 daysother company
test_cookieE28doubleclick.net about 0 daysother company
TapAd_TSE29tapad.com about 60 daysother company
TapAd_DIDE30tapad.com about 60 daysother company
TapAd_3WAY_SYNCSE31tapad.com about 60 daysother company
sc_atE32snapchat.com about 390 daysother company

localStorageE33: lastExternalReferrer, signal_flush_timestamp, lastExternalReferrerTime, Session, hb_timestamp, banzai:last_storage_flush

sessionStorageE34: alcei, TabId, alcsid

Pages and API calls

Pages it links to

/muse//research/about/learn/meta-ai/resources/results/blog/opensourceai

Endpoints

Called while loading (seen) or named in the code (code).

ai.meta.com/api/graphql/seenE37
ai.meta.com/ajax/bulk-route-definitions/seenE38
ai.meta.com/ajax/bzseenE39
ai.meta.com/ajax/bootloader-endpoint/seenE40

Evidence

Every sentence above points to one of these. Code references show the file, line:column and the short identifier that matched, never the site's code itself.

E1
Page title: Muse: Meta's personal AI agent, features & capabilities
page title · https://ai.meta.com/muse/
E2
Page description: Meet Muse, Meta's personal AI agent. Learn what it can do across everyday tasks, how it works, and how it helps you get more done.
page description · https://ai.meta.com/muse/
E3
Main heading: AI that gets it done
page h1 · https://ai.meta.com/muse/
E4
13 request(s) to ai.meta.com
types: 11 xhr, 2 document
GET https://ai.meta.com/muse · xhr · 13 requests · network recording
E5
50 request(s) to static.xx.fbcdn.net
types: 36 script, 7 stylesheet, 6 image
GET https://static.xx.fbcdn.net/rsrc.php/y9/r/tL_v571NdZ0.svg · script · 50 requests · network recording
E6
36 request(s) to lookaside.fbsbx.com
types: 32 image, 4 media
GET https://lookaside.fbsbx.com/elementpath/media/ · image · 36 requests · network recording
E7
18 request(s) to connect.facebook.net
types: 14 image, 4 script
GET https://connect.facebook.net/en_US/fbevents.js · image · 18 requests · network recording
E8
3 request(s) to metadotcom.fbthirdpartypixel.com
types: 3 document
GET https://metadotcom.fbthirdpartypixel.com/ai-meta/ · document · 3 requests · network recording
E9
2 request(s) to video-sjc3-1.xx.fbcdn.net
types: 2 media
GET https://video-sjc3-1.xx.fbcdn.net/o1/v/t2/f2/m412/AQMnz46gPw8SSs1x9MnfQkP5pKwqHtn_nr--PbWwqt2MkhNNE1WPLiEDgve6Y9TylN5orsJO… · media · 2 requests · network recording
E10
7 request(s) to analytics.tiktok.com
types: 4 ping, 3 script
GET https://analytics.tiktok.com/i18n/pixel/events.js · ping · 7 requests · network recording
E11
2 request(s) to sc-static.net
types: 2 script
GET https://sc-static.net/scevent.min.js · script · 2 requests · network recording
E12
1 request(s) to www.googletagmanager.com
types: 1 script
GET https://www.googletagmanager.com/gtag/js · script · network recording
E13
6 request(s) to tr.snapchat.com
types: 3 document, 2 ping, 1 script
GET https://tr.snapchat.com/config/com/bc49d7b8-3799-4c9d-aeda-155f8d9600ef.js · document · 6 requests · network recording
E14
1 request(s) to scontent.xx.fbcdn.net
types: 1 image
GET https://scontent.xx.fbcdn.net/hads-ak-prn2/1487645_6012475414660_1439393861_n.png · image · network recording
E15
2 request(s) to ad.doubleclick.net
types: 2 fetch
GET https://ad.doubleclick.net/activity;src=17194881;type=invmedia;cat=aimet0;rcb=7;ord=1516060154498;npa=0;auiddc=1188… · fetch · 2 requests · network recording
E16
2 request(s) to 17194881.fls.doubleclick.net
types: 2 document
GET https://17194881.fls.doubleclick.net/activityi;src=17194881;type=invmedia;cat=aimet0;rcb=7;ord=1516060154498;npa=0;auiddc=118… · document · 2 requests · network recording
E17
1 request(s) to www.google.com
types: 1 fetch
GET https://www.google.com/ccm/collect · fetch · network recording
E18
7 request(s) to www.facebook.com
types: 4 other, 2 ping, 1 image
GET https://www.facebook.com/csp/reporting/ · other · 7 requests · network recording
E19
1 request(s) to adservice.google.com
types: 1 image
GET https://adservice.google.com/ddm/fls/z/dc_pre=CNasiNPbwZcDFRLP_QUd0AUUAQ;src=17194881;type=invmedia;cat=aimet0;rcb=7;… · image · network recording
E20
2 request(s) to pixel.tapad.com
types: 2 document
GET https://pixel.tapad.com/idsync/ex/push · document · 2 requests · network recording
E21
1 request(s) to analytics-ipv6.tiktokw.us
types: 1 ping
GET https://analytics-ipv6.tiktokw.us/ipv6/enrich_ipv6 · ping · network recording
E22
1 request(s) to tr6.snapchat.com
types: 1 ping
GET https://tr6.snapchat.com/p · ping · network recording
E23
2 request(s) to video-sjc6-1.xx.fbcdn.net
types: 2 media
GET https://video-sjc6-1.xx.fbcdn.net/o1/v/t2/f2/m412/AQPBU8HxaZhN7RngqRTeI4WZNQI7iquKpyvq7FOSeOa4ZcCzKHkPobI1-EV3LX_A5iDAjFIt… · media · 2 requests · network recording
E24
Cookie 'X-AB' set for sc-static.net
kept for about 1 days
cookie X-AB on sc-static.net · value not stored
E25
Cookie 'datr' set for ai.meta.com
kept for about 400 days
cookie datr on ai.meta.com · value not stored
E26
Cookie '_gcl_au' set for fbthirdpartypixel.com
kept for about 90 days
cookie _gcl_au on fbthirdpartypixel.com · value not stored
E27
Cookie '_ttp' set for tiktok.com
kept for about 390 days
cookie _ttp on tiktok.com · value not stored
E28
Cookie 'test_cookie' set for doubleclick.net
kept for about 0 days
cookie test_cookie on doubleclick.net · value not stored
E29
Cookie 'TapAd_TS' set for tapad.com
kept for about 60 days
cookie TapAd_TS on tapad.com · value not stored
E30
Cookie 'TapAd_DID' set for tapad.com
kept for about 60 days
cookie TapAd_DID on tapad.com · value not stored
E31
Cookie 'TapAd_3WAY_SYNCS' set for tapad.com
kept for about 60 days
cookie TapAd_3WAY_SYNCS on tapad.com · value not stored
E32
Cookie 'sc_at' set for snapchat.com
kept for about 390 days
cookie sc_at on snapchat.com · value not stored
E33
localStorage: 6 key(s) saved in your browser
localStorage keys: lastExternalReferrer, signal_flush_timestamp, lastExternalReferrerTime, Session, hb_timestamp, banzai:last_storage_flush · values not stored
E34
sessionStorage: 3 key(s) saved in your browser
sessionStorage keys: alcei, TabId, alcsid · values not stored
E35
GraphQL client found in the code
ai.meta.com/ (page HTML) @ 65:3493 · “__typename” · pattern scan
E36
Meta Pixel found in the code
ai.meta.com/ (page HTML) @ 1:10750 · “connect.facebook.net/en_US/fbevents” · pattern scan
E37
The page called /api/graphql/ on ai.meta.com (POST)
POST https://ai.meta.com/api/graphql/ · xhr · network recording
E38
The page called /ajax/bulk-route-definitions/ on ai.meta.com (POST)
POST https://ai.meta.com/ajax/bulk-route-definitions/ · xhr · network recording
E39
The page called /ajax/bz on ai.meta.com (POST)
POST https://ai.meta.com/ajax/bz · xhr · network recording
E40
The page called /ajax/bootloader-endpoint/ on ai.meta.com (GET)
GET https://ai.meta.com/ajax/bootloader-endpoint/ · xhr · network recording
E41
16 links to pages on the same site
page links · https://ai.meta.com/muse/ · /muse, /, /research, /about, /learn, /meta-ai, /resources, /results, /blog, /opensourceai
E42
The site says: “Skip to main content Products AI Research Resources About AI Developers Try Muse What H…”
page text · https://ai.meta.com/muse/ · Skip to main content Products AI Research Resources About AI Developers Try Muse What H…
E43
The site says: “…ee? Is Muse safe? Does Muse keep working after I close the app? Does Muse ask before it acts on my behalf? What is a…”
page text · https://ai.meta.com/muse/ · …ee? Is Muse safe? Does Muse keep working after I close the app? Does Muse ask before it acts on my behalf? What is a…

Limits

  • We only see what your browser sees: code and requests on a first visit, without logging in or accepting cookie banners. What the servers do with data is invisible from outside.
  • Site code is usually minified (compressed), so names are partly lost and some code may be only partly analysed.
  • Some trackers only load after you accept cookies or log in, so the real list can be longer.
  • We visited from a server in the United States. Sites load different trackers and cookie banners in different countries (visitors in the EU usually get a consent banner first).
  • The tech check compares the site's own words with what its public page loads. Work done on servers, in private code or in separate apps isn't visible here, so 'nothing found' means not visible on the public page, not that it doesn't exist.
  • This text was written from fixed templates because no AI writer was available. It uses exactly the same evidence.

Facts, not judgements: this page describes what the code and traffic show, not anyone's intent. Not financial advice. Case id ImCYppl6.